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Kool-Aid brand flavored drink mix is owned by Kraft Foods. The product has been around since 1927, once the powder form was created by Edwin Perkins based upon a liquid concentrate called Fruit Smack. Contents. [hide]. 1 History; 2 Production; 3 Advertising and promotion; 4 Flavors; 5 In popular culture; 6 Other ...


"Drinking the Kool-Aid" is an idiom commonly used in the United States that refers to any person or group who goes along with a doomed or dangerous idea because of peer pressure. The phrase often carries a negative connotation when applied to an individual or group. It can also be used ironically or humorously to refer ...


A drink available in a variety of flavors, mixed as a powder with water and sometimes sugar. Anyone growing up struggling financially, ergo living in the projects, would know that kool aid is not described by flavor, but by color, with the exception of grape. see below.


Kool-Aid—a name simple but catchy, a product unprepossessing but salable. Today, a household word for millions. The Kool-Aid story is the American dream come true, the classic tale of a young man with brains, imagination, a strong work ethic and merchandising ability who was able to parlay a few simple chemicals into ...


Kool-Aid by Kraft.


Apr 14, 2016 ... Edwin Perkins, the man behind Kool-Aid, was originally a mail-order merchant of all sorts of products. He peddled a sunburn salve of his own creation, medicine, cleaning supplies, foods, and whatever else he could find. After striking out on his own in 1920 to form the Perkins Products Co. in Hastings, Neb.


Kool-Aid definition, a brand name for a powdered mix used to make a sugary, fruit-flavored drink. See more.


Nov 8, 2012 ... Before we get to the Kool-Aid part, let's recap some horrible American history. Jim Jones was a complex man. Long story short, he was a communist and occasional Methodist minister who founded his own pseudo-church in the late 1950s, called the Peoples Temple Full Gospel Church -- known in short as ...


Kool-Aid. Nebraska designated Kool-Aid as the official state soft drink in 1998. Kool-Aid is an artificially fruit-flavored powder developed in 1927 by Edwin E. Perkins and his wife Kitty of Hastings, Nebraska (Edwin was founder and president of the Perkins Products Company). Hastings sponsors a yearly festival called ...