James Chan, Ph.D., President of Asia Marketing and Management (AMM), consults on doing business in China and Asia and on entrepreneurship.
Feb 5, 2010 ... But, as scores of companies have found out, Marketing 101 may not travel so well when taken to Asia. Take Google for example, which is often described as an underdog in this region. In Japan, it recently gained ground against frontrunner Yahoo, but only after it relaxed many of its long-standing marketing ...
Digital Market Asia is a Singapore based media house that caters to the marketing community in the digital age. The company's flagship news portal, www.digitalmarket.asia, serves as a comprehensive source of news, views and analyses for all avenues of digital media, marketing and advertising. DMA partners with ...
Jul 11, 2016 ... About a year and a half ago, I relocated from California to Singapore to take on the challenge of marketing SurveyMonkey's portfolio of products across Asia. Living and working in a new region, I've been learning new ways of marketing, communicating and relating to different cultures. While my new role ...
Feb 9, 2018 ... So, to both brief marketers on the report and cover what's happening in the region, Econsultancy recently invited over 400 Asia-Pacific brand marketers to attend Digital Outlook 2018 in Singapore. Below are three of the 2018 marketing trends we identified specifically for brands selling in the Asia-Pacific ...
Asia Marketing Federation (AMF) is a collaboration platform for all the marketing associations in Asia.
PUBLICITY RELEASE. 3rd Asia Marketing Excellence Awards. Asia Marketing Excellence Awards Returns to Crown Asia's Best Companies in 2017. The Asia Marketing Federation (AMF), the foremost governing body of marketing in Asia, has announced the opening of applications for the 3rd Asia Marketing Excellence ...
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Marketing Interactive is Asia's leading source of advertising, marketing & media news. News coverage includes Singapore, Malaysia and Hong Kong, reaching out to all marketing & advertising related professionals.