Video Results from
Published in : 2016-03-17 | by FMCG Academy
This is a detailed video that explains the 33 metrics needed to analyse a FMCG category in the short to medium term. The value share of segment +/- vs YA has ...
Published in : 2015-10-08 | by FMCG Academy
This training video shows how to make a basic product P&L assuming one retailer, product group and a single promotional price in the FMCG or CPG industry.
Published in : 2017-08-22 | by FMCG Academy
This is a 60 minutes course on Udemy. Please click the link to get a discount, watch previews and register.
Published in : 2015-12-10 | by FMCG Academy
Showcases the first mega trend impacting the FMCG industry : Big Data.
Published in : 2015-12-18 | by FMCG Academy
The second mega trend impacting the FMCG industry is the Speed of Social Media.
Published in : 2017-11-20 | by FMCG Academy
Get an overview of how smart CPG / FMCG brands forecast volume for a new product. To access the Basic Pricing Strategy Course please follow this link ...
Published in : 2018-11-06 | by FMCG Academy
This 140 second video explains the 5 most common external reasons for a short term sales decline for FMCG / CPG brands.
Published in : 2016-04-08 | by FMCG Academy
Shows what motivates and drives agencies and the way to get the best out of them.
Published in : 2015-10-16 | by FMCG Academy
Shows the P&L impact when we increase the Wholesale Price of the product.
Published in : 2017-08-09 | by FMCG Academy This video gives the viewer an overview of the course ...